The year 2024 is here, and it might be time to start seriously thinking about next summer's beachwear.
If you enjoy keeping up with fashion, you know that trends are constantly changing. What was in vogue yesterday can already be “old news” today. That’s why it’s essential to keep an eye on upcoming trends. If you want to rock summer in style, read on; we have the details on the 5 biggest bikini trends that will take over 2024.
Popping Prints
Solid bikinis and swimsuits in block colors are nice and all, but bikinis and swimsuits with animal prints are making a comeback. And they’re going fast. Many believe this is a sign of the post-quarantine mood; a visual representation of people’s longing for something louder, bolder, and more colorful. Who are we to argue with that?
When it comes to the popularity of patterns, leopard seems to dominate the charts—closely followed by zebra (especially in one-piece bikinis, as we’ve noticed). Other favorites appear to be nature prints (e.g., large palm fronds) and geometric patterns.
Hot tip: Get your prints in the hottest and trendiest colors of summer 2024. Fashion experts predict that warm earth tones and beautiful, buttery yellows and oranges will be in full swing next year.
Sporty Bikinis/Swimsuits
If you’ve noticed a rise in sporty-looking one- and two-piece bikinis and swimsuits on Instagram, there’s a good reason for that. It seems people love the look, feel, and support of sporty tops and bottoms. Plus, the full coverage of the bust and rear allows for risk-free engagement in challenging, sporty beach activities.
From sports bra-like cuts to fashionable rashguard-style tops to secure waistbands (of course, with brand logos)—the sporty silhouette seems to be taking over. Major brands like Nike, Next, and Tyr Active offer a wide selection!
Scrunches & Ruffles
A significant bikini trend for 2024 is subtle detailing. People want their swimwear to be unique but not overdone.
Ruffle accents are a great way to add a feminine touch to a beach-ready silhouette. They’re flirty, fluffy, and provide lovely, eye-catching highlights.
Scrunch bottoms (also known as scrunch butt bikinis) are basically bikini bottoms with a scrunch detail in the back center of the bottoms. It’s a bit cheeky, but for bold women, it’s an excellent way to accentuate and flatter the rear.
We’ve also seen this detail in swimsuits and bikini tops, where a scrunch detail is placed in the center of the bust. However, it doesn’t seem to have made quite the same waves as the scrunch bottoms.
High-Waisted, Long-Legged
If you love high-waisted bikini bottoms, you’re in for a treat. They are all the rage right now, and that’s not going to change in 2024. They comfortably cover the lower belly and emphasize the thighs.
This effectively shortens the upper body while elongating the legs in contrast. It’s an incredibly flattering style that, thankfully, continues to enjoy great popularity. Show off what you’ve got, ladies.
Halter Tops & Knots
One of the best cuts that flatters your shoulders, collarbones, and upper back? A halter top. This style is the hit of the season, as more and more women are wearing bikini tops and swimsuits in this striking shape. It’s often paired with a tie or knot to draw attention to the clean lines of the body. Tie accents are also a great way to highlight your curves.
Another hot tip: Buy a halter bikini top with ties at the back and a tie or knot detail at the neck. This accentuates the shape of your upper body and the sleekness of your shoulders!
So, a quick summary: animal prints, ruffles and scrunches, sporty swimsuits, high-waisted bikini bottoms, and knot bikini tops.
Choose one or all of the styles you like, and pick them in a warm, earthy color. Or step out of your comfort zone and choose a trend you’ve become curious about but never tried before.
